About Buon Caffe
In August 2018, Buon Caffe began selling specialty coffee through its e-commerce platform. Over the past seven years, the brand has built a powerful reputation centered on “freshness,” becoming a leading e-commerce brand for specialty coffee in Taiwan.
The company is officially registered as “Smart Bean Technology.” The name “Smart Bean” (Zhìdòu) is a homophone for “Automatic” in Mandarin; it represents the brand’s mission to utilize Automation and intelligent roasting technology to provide consumers with specialty coffee that offers consistent flavor and exceptional quality.
Buon Caffe aims to pass the increased profit margins—gained through high-tech efficiency—back to coffee lovers! Beyond advanced roasting tech, the brand prioritizes “Fresh Roasting,” pioneering a “Guaranteed Shipping Within 24 Hours of Roasting” policy. No matter when you order, you are guaranteed to experience the freshest flavor possible.
Why They Joined the Rubasse Family
“Specialty coffee can be professional without being obscure; it can be high-end without being unapproachable.”
With a vision to democratize specialty coffee, Buon Caffe continues to offer a diverse range of products—from entry-level selections to unique specialty lots—allowing both beginners and connoisseurs to freely enjoy the beauty of a perfect cup.
